Will we opt for a green funeral?

An opinion  published here here says research shows that between 30 per cent and 40 per cent of people will opt for a green funeral if appropriate products and services are available at the time of need.

New Zealand based URM Research was commissioned to conduct a survey of 800 respondents to determine public demand for natural burials. Thirteen per cent of those interviewed definitely wanted a natural burial, 18 per cent said they would probably choose a natural burial, and a further 22 per cent were interested but as yet undecided.

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The Index is intended to inform the public about members' cemeteries and operational standards. For example, funeral directors will see the index as useful resource, especially when they need to make bookings and work in "out of town" cemeteries. Members can get more information here. Non-members are also invited to participate by using this online form.

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